Have you prepared your team for managing millions of shoppers who will be tumbling in stores during this Black Friday?
While companies across the world remain busy rolling out exciting offers on Black Friday sales, they must not overlook the consequences of the hustle & bustle routine. Based on the previous year’s statistics, employees started feeling low at some point due to workload, which directly impacted productivity.
If you don’t want the same to happen again in your firm, then catch a glimpse of these Black Friday hacks that will keep employees productive, inspired, and motivated at the same time. Here we go....
Maintain Enough Transparency
Bringing transparency is not at all tricky. Be clear about the goals your company aims to achieve on this occasion. Remember, Black Friday campaigns run with the NO RULES phenomenon. Tell your team to keep in mind just the norm - ‘Sell as much as you can’ regardless of whatever it takes. For this, employers need to organize a comprehensive meeting to discuss things related to setting up competitive prices or using time management tools, at least for the festive period (10-12 Days).
Fuel Them Up
An ideal business leader must have unique skills of cheering up a team before they begin working on Black Friday campaigns. Try new things such as expressing your expectations through a funny speech, thank entire workers in advance for the effort they are about to put in, wrap up the provision of rewards in brief, declare last year’s triumph, and so on. All these together lead to a peaceful work environment. And, here, employees compete with each other, but in a gentle approach. In a nutshell, your organization will enjoy the excellent outcome of healthy competition.
Value Your Employees
In this age, spirit matters a lot. Similarly, a company cannot think of success unless it values the workforce. Take inspiration from CBL, the renowned mall operator, that has lately announced about shutting down of stores over entire 73 locations this year on the occasion of Thanksgiving. Other major stores are also going to keep doors closed on this day. It may sound so unconvincing, but offering a day off to employees is a great means to value them. Employees are also the part of folks going to hunt for products with mind freaking offers. Thus, time is indeed necessary to give them.
Act Graciously
Like we said before, a festive season based campaign is all about selling products or services. So, what can probably encourage workers to give their best in serving the overcrowded groups of potential customers? Don’t think hard. Let’s turn back to the basic rules of every business. No doubt appreciation also works, but money has the highest power to motivate employees during tough times. Here, you can also employ time management tools that will later figure out accurate data on employees’ efficiency. Performing a manual review is a lengthy yet tricky process, which has no place when Black Friday days are around.
Announce Compelling Offers
Offers and discount schemes undoubtedly accelerate sales of a company. Together with exciting offers, it would be easy for your salesforce to sell products/services without any obstacles and also at a high amount. From different niche plans, strategies in a way to cope up with challenges occur due to cutting down costs. In this line, successful companies like EmpMonitor - one of the top leading employees spoke out appealing offers of up to 50% off on their product’s yearly plans and have also published official news for interested folks.
Also, Watch This Video On How To Manage Remote Work Easily With Powerful Monitoring Software.
Monitor Productivity
Blindfolded working methods do not reap outstanding results in an organization. A good alternative is to use time management tools or productivity tracking tools for the measurement of work done. Rather than investing in multiple tools, jump on the bandwagon of multi-functioning employee cum productivity management software for all-round benefits without paying much. In the meantime, take time to explain the upsides of such tools among your employees because it will avoid further nuisance.
Time To Wrap Up!
Black Friday is a striking example of panic circumstances that almost every organization has to undergo whenever it comes to managing propitious campaigns. Besides these work pressures and constraints, companies embrace this duration as an opportunity and try to make the most. Thus, we have hope that our information turns out to be a great help for them.
